Make It Business Magazine Columnist | Kenton MacDonald-Lin: Successful You Awards headline an active month of events

Kenton MacDonald-Lin, Social Seen
Kenton MacDonald-Lin - Social Seen
Kenton MacDonald-Lin of kenton studios helps clients tell their story through digital and print media. Kenton eats, drinks, and sleeps story. He loves connecting, chilling at events, and sitting over sushi as you talk about how you got to where you are and where you want to be. To connect with Kenton or let him know about your next event: www.kentonStudios.com

   creator@kentonstudios.com
   http://www.kentonstudios.com

Successful You Awards headline an active month of events

Keynote speaker Trevor Linden inspires entrepreneurs at Small Business BC’s Successful You Awards
Keynote speaker Trevor Linden inspires entrepreneurs at Small Business BC’s Successful You Awards.
Successful You emcee Aaron McArthur of Global TV
Successful You emcee Aaron McArthur of Global TV
Jason Evanow, design leader, with vice-president Jason Gilron of Pacific Restaurant Supple + Design (www.pacificrestaurantsupply.com), are excited about their growth since 2001.
Connector Mike Snetsinger of A C & D Insurance (www.acdinsurance.com), with talented Julie Isaac of Custom Mortgages (www.custommortgages.ca) leading the way with innovative roundtable discussion and networking unique to HOBN North Shore chapter every Wednesday.
“In-between two roses,” comments Michael Thorne, owner of Thorne Financial Planning (www.thornefinancial.tel) with event speaker Janice Porter (left) of www.sendacardeverytime.com, and Shahideh Asadirad, principal designer of www.pristinedecor.ca.
Professional organizer Allyson Butt of www.reviveorganize.ca, excited about her April 21 seminar, connects with Sam van Born, promoter of Visualus products (www.svanbornmyvi.net). Both are passionate how they help energize their clients.
Dr. Natalie Waller at WestCoastIntegrativeHealth.ca with mortgage broker Alan Brown of www.mypowermortgage.com and business expert Alison Koch of www.FastTrackCFO.com.
Roy McGuire, John Carswell, Michael Walker, Rob Helina of SunCentro Corporation chat leadership in the solar industry internationally.
Featured as "The Province" writers, Magazine owners, Twitter queens  is Jessica Brodeur, Charlotte Campbell with new member Alex Wilder  of www.vancouvermusicreview.com.  These "20 somethings" lead the way in promoting Vancouver's growing music industry.
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Small Business Tip

Don’t Cut Your Marketing Budget in a Recession

Perhaps the most widely ignored recession survival "rule," is to not cut back on marketing efforts. A McGraw Hill study done during the early 1980s recession divided firms into those that continued to spend on advertising versus those that cut back. Researchers found companies that continued to spend doubled their sales and profits. Those that cut back lost about 20 percent of sales and profits. The most dramatic gains came in the first two years of the recovery when businesses that had continued to spend enjoyed sales and profit growth of 273 percent. Those non-spenders, they had 20 percent growth in sales and profit after five years compared to 1980.

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