The Tipping Point is that magic moment in time when an idea, trend, or social behaviour crosses a threshold, tips and spreads like wildfire.
What are the tipping points in business?
What are the little things (in business) that make big differences?
What factors in business are "sticky" or should be "sticky"?
Hope to see you out to our May 11th meeting, it's a great book to talk about and a fasinating approach to the world around us!